Introduce your brand to PROMINENT
PROMINENT covers fashion, beauty, jewellery, people, events and cultural life, with London as a recurring point of reference and an archive that follows designers across borders. If your organisation would like to discuss advertising or a commercial project with the magazine, begin with a clear outline of what you want to communicate and why it belongs in this setting.
A collection launch, a jewellery story, a beauty campaign and a cultural event each need a different brief. Tell us which product, project or date matters, who the intended audience is and where further information can be found. This page is the starting point for an enquiry; formats, availability, prices and deliverables need to be discussed for the specific proposal.
A brief with enough detail to consider
Introduce the brand or organisation and name the person handling the enquiry. Describe the campaign in a few sentences: the central message, the collection or service involved, the audience you want to reach and the action you hope readers will take. Include your website and a link to a relevant lookbook, press pack or campaign presentation. If an agency is contacting us, identify the client and its role in the project.
Add the proposed launch date, campaign period and any immovable deadlines. An indicative budget and preferred format help define the conversation, but please distinguish a preference from an agreed placement. If the campaign involves several markets, specify the countries or cities that matter to it and the language of the supplied material.
Discuss the format before producing assets
Use your enquiry to ask about the kind of placement or project you have in mind. For a website advertisement, describe the destination page and intended campaign dates. For a proposed content-led project, explain the story, the people who would participate and any photography or filming involved. If social material is part of the proposal, state which channels and formats you are requesting rather than assuming they are included.
Please wait for confirmation of technical specifications, timing and scope before producing final artwork or treating a project as booked. Ask for current rates, available placements and relevant audience information as part of your enquiry, together with a proposed schedule and deliverables. The scope of the campaign and the information used to assess it should be clear before work begins.
Photography, rights and credits
Identify who owns or can authorise the supplied photography, video, illustrations, music and brand assets. Include required credits and explain any restrictions, territories or expiry dates. If talent or a venue appears in the material, flag permissions that affect its proposed use. Clear source files and accurate captions help avoid uncertainty when a project is being discussed.
For a product or collection, provide the correct names, season, launch information and a reliable link supporting the key details. Identify any requested advertising or paid content clearly so the brief can be assessed in the right context. Include the proposed destination for readers who want to learn more about the collection, event or service.
Editorial news and advertising enquiries
A press release, event invitation or interview suggestion can be sent through Contact without framing it as an advertising enquiry. Use a subject line that reflects its purpose. An advertising proposal should identify itself as such and set out the work being requested. Sending either type of message does not establish a booking, attendance or publication commitment.
To start the conversation, use the magazine’s contact form and put Advertising enquiry in the subject. Include the brand, campaign dates and a short brief near the top of the message. The Contact page also explains what to include with press material, invitations and credit questions.